What is the most important aspect of our job as trainers? Is it the programming? Is it nutritional advice? Is it teaching proper form and having progressions and regressions for each exercise?
All of those are important, but mean nothing if you can't reach your client. We make fitness fun and make it a priority to increase our clients' self confidence and have them leave with a smile every day. If they don't want to come back, then everything else doesn't matter.
About the Author
Ryan Lockard, CSCS*D, CSPS*D is the Founder and CEO of Specialty Athletic Training. He is accredited by the National Strength and Conditioning Association (NSCA) as a Certified Strength and Conditioning Specialist and a Certified Special Populations Specialist. Lockard is a member of the board of directors for the Autism Society of America and the advisory board for the NSCA Oregon chapter.